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Emprenedoria i capital risc (3 Crèdits)
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Aquesta assignatura no presenta cap prerequisit recomanable. |
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Aquesta assignatura no presenta cap corequisit. |
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Aquesta assignatura no presenta cap incompatibilitat. |
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This class provides an introduction to the art and science of starting a new entrepreneurial venture from idea generation, to business plan preparation, to growth and harvesting. |
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By the end of the course the students will develop skills in:
Understanding the entrepreneurial process
Identifying, developing, assessing, and pitching new ideas
o Identifying ideas for new ventures
o Developing your ability to present ideas in a concise, compelling way
o Assessing the potential of new business ideas to become business opportunities
Developing an awareness of the possibilities and limitations of different business models
Integrating your previous knowledge in the development of a business plan
Enhancing your sensitivity and skills in discussing the financial needs of a new venture
Identifying the challenges and opportunities of growth and harvesting |
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Agenda Sessions and Course Syllabus
AGENDA FOR THE SESSIONS: Classes are held Monday, Wednesday, and Friday from 9:40 to 11:00.
Sessions
Sep 13 No class
First Half
Sep 15 Introduction
Sep 17 Video Guest Lecture: Guy Kawasaki
Sep 20 The Process of New Venture Creation - Dr. Johns Products
Sep 22 Ideas and Trend Search
Sep 24 Holiday
Sep 27 Searching for High Growth Business Opportunities
Sep 29 Searching for High Growth Business Opportunities
Oct 1 Tutoring
Oct 4 Presentation of Business Ideas
Oct 6 From the Idea to the Business Model
Oct 8 Tutoring
Oct 11 Holiday
Oct 13 Case: Zipcar: Refining the Business Model
Oct 15 Exercise: Business Model Canvas
Oct 18 Discussion of Business Model Canvas issues
Oct 20 The Business Plan Introduction
Oct 22 Tutoring
Oct 25 Marketing Plan and Market Sizing
Oct 27 Environmental Analysis
Oct 29 Movie: Tucker: The Man and His Dream
Nov 1 Holiday
Nov 3 Tucker: Finish Movie and Discussion
Nov 5 Tutoring
Mid-term
Nov 8-12 Mid-Term Presentations
Second Half
Nov 15 Startup.com
Nov 17 The Team and Startup.com discussion
Nov 19 Tutoring
Nov 22 Case: The Knot
Nov 24 Follow-up to the Knot and business plan guidelines
Nov 26 Tutoring
Nov 29 Financing the New Venture
Dec 1 Financial Models and Valuation
Dec 3 Tutoring
Dec 6 Holiday
Dec 8 Holiday
Dec 10 Video
Dec 13 Product Launch and Go-2-Market Strategies
Dec 15 Video
Dec 17 Tutoring
Dec 20 Managing Growth
Dec 22 Guest Speaker on Growth
Jan 10 The Pitch
Jan 12 Final Pitches
Jan 14 Final Pitches
Punto de control (Final)
Jan 17-28 Finals |
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A. Reading assignments: read text assignments prior to class and be prepared to discuss the text material, answering instructor questions orally with well-organized thoughts and ideas.
B. Class attendance: you are expected to attend each class period, be on time and stay the full class period or be counted absent. You are responsible for all course material missed due to absence. The instructor does not provide class notes for classes missed.
C. In addition to your individual preparation for the sessions, you will have the opportunity to develop your own Business Plan in teams, choosing both your team members and the ideas to work on. Each team will have the backing of your tutor who will provide guidance in the development of the Business Plan. |
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Your final grade consists of four parts:
A. Class Attendance and Participation (40%)
B. Assignment Startup (10%)
C. Written business plan document (30%)
D. The final presentation of your business plan (20%)
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Recommended Readings:
Timmons, J.A. and Spinelli, S. (2007). New Venture Creation: Entrepreneurship for the 21st century. Boston: Irwin/McGraw-Hill.
Bygrave, W.D. and A. Zacharakis (Eds.) (2004) The Portable MBA in Entrepreneurship, 3rd ed. New Jersey: John Wiley & Sons.
Hisrich, R.D., M.P. Peters and D.A. Shepherd (Eds.) (2004) Entrepreneurship, 6th ed. New York: McGraw-Hill.
Drucker, P. (1993). Innovation and Entrepreneurship. Collins. (available as MP3)
Other sources:
http://ecorner.stanford.edu Stanford Universitys entrepreneurship corner
http://www.banespyme.org videos of Spanish entrepreneurs
http://www.barcelonactiva.es the website of the Local Development Agency of Barcelona City Council (Entrepreneurs attention service)
http://www.evca.com European Private Equity and Venture Capital Association
htpp://www.fastcompany.com the Internet home of Fast Company Magazine featuring innovative ideas, people, and companies
http://money.cnn.com the Internet home of Fortune, Business 2.0
http://www.bplans.com resources on business plans
http://www.score.org/business_toolbox.html - Business plan templates |